About Yodelpop

Yodelpop brings you creative marketing that's both smart and pretty, distinctive and delicious. Learn more about Yodelpop's creative partners below, and contact us here to discuss your needs and how we can meet them. Let's make your yodel pop!

Camille Winer

Co-Owner

Camille is an entrepreneur, designer, developer, and social media specialist with nearly 15 years of experience.

Camille's visual expertise and attention to detail were refined in the earlier part of her career as a designer and art director for print media.

Excitement for new technology and the immediacy of connection through the Internet brought Camille bounding into the field of helping businesses and individuals create effective web presences.

Inspired by new media, Camille developed a passion for marketing that builds connection and community around people and businesses.

Camille is originally from Ann Arbor, Michigan and now resides in Highland Park, Illinois with her husband and two sons.

You can learn more about Camille's work here.

Jacqueline Lalley

Co-Owner

Jackie has more than 15 years’ experience as a communications professional. Meeting and working with Camille made her realize just how pathetic her life had been up to that point.

Sure, she'd served as director of communications and marketing for a national nonprofit. And as a consultant, she'd helped dozens of valuable organizations create positive social change with their branding, messages, and design. She'd even gotten an MFA in writing (poetry).

But where was the "yodel"? Where was the "pop"?

Soon after she and Camille took on their first Yodelpop project, life changed for Jackie. She had her first retail client. She gave birth to a beautiful baby girl. The raccoons moved out of her garage.

Just so other people don't get jealous, Jackie continues to go through the motions carrying out non-Yodelpop activities. She's a contributing writer for The Onion and a board member at Woodland Pattern Book Center. She also teaches Iyengar yoga in Milwaukee, where she lives with her husband and daughter.

You can learn more about Jackie's work here.

Catherine Capellaro

Project and Editorial Associate

Catherine Capellaro is a writer, editor, and playwright who has worked with Rethinking Schools, the Progressive Media Project, and the Journal of Consumer Research in addition to publishing dozens of essays and articles.

Catherine’s love affair with words began at her parents’ weekly newspaper in New Glarus, Wisconsin, and launched her all the way to New York City, where her Off Broadway musical “Walmartopia” created a sensation in 2007.

She and her husband Andrew have created more than 10 original musicals, an award-winning disco/funk band, and a beautiful set of identical twins, Leo and Julian.

You can learn more about Catherine’ work here.