When your systems aren't connected, people feel it

Someone gets an email about an event they already registered for. A form asks for information you already have. A donor gives again and nobody follows up to say thank you. A member renews and still gets a "we miss you" campaign.

These usually aren't one person's mistake. They happen when your website, your email tool and your donor or membership database each keep their own record of the same person, and none of them knows what the others know.

Yodelpop helps connect that journey.

We bring together strategy, HubSpot, integrations, and insight so organizations can make clearer decisions, build better processes, and create more meaningful paths to action.

Ways to work with Yodelpop

Email Diagnostic

Outgrowing your email tool?

If you send from Mailchimp, Constant Contact, Luminate or the email built into your database and it isn't keeping up, the Email Diagnostic is a two-week review of your list, your donor or member data, your follow-up, your deliverability and your reporting.

You get a short plan that says what's working, what your next system needs to do, and whether HubSpot fits.

$2,500 · Two weeks · Credited toward implementation

See the Email Diagnostic

HubSpot Onboarding & Implementation

Build HubSpot around the way your organization actually works

Most new clients start with Foundation onboarding: a fixed-price project where we move your email program to HubSpot, design your data model, and train your team. You get a written deliverable for every major decision.

If you're also bringing donor or gift data into HubSpot, Foundation Plus adds gift data mapping, giving fields, a gift pipeline and a custom object. Larger implementations are scoped once we know your systems and data.

Foundation from $14,960 · About three months

See onboarding and implementation pricing

Integrations & Connected Systems

Connect the systems that know different parts of the story

HubSpot doesn’t always need to replace the systems your organization already relies on. We help connect data and processes so HubSpot can become part of a more useful operating system for marketing, relationships, and reporting.

Yodelpop also develops and supports RaiserSync™ for Raiser’s Edge NXT and HubSpot and YourMemberSync™ for YourMembership and HubSpot — products born from our deep experience with nonprofit and association technology.

Explore HubSpot Integrations

What changes when the pieces connect

A path people can follow

Someone finds what they need and there’s a sensible next step waiting — instead of a dead end or a generic ask.

Follow-up that reflects what people actually did

What someone reads, attends, requests, buys, gives, joins, or renews can shape what happens next.

A more complete view of the relationship

Customers, prospects, donors, members, registrants, applicants, and other audiences don’t have to exist as disconnected lists. Your team gets a more useful picture of the people you’re trying to reach and serve.

A clearer answer to “what next?”

When activity connects to outcomes, you can see what’s working, identify where the journey breaks down, and make better decisions about where attention belongs.

Who you'll work with

Yodelpop has worked on audience strategy, content, CRM and data since 2011.

A lot of that work has been with nonprofits and associations, where relationships don't fit a standard sales pipeline. One person can be a donor, a member, an event registrant and a volunteer at the same time, and the systems have to handle that.

That shapes how we approach every project. We start by understanding the relationships, then build the systems around them.

Camille Winer, Yodelpop's founder, leads the strategy. A small senior team and a group of specialist partners do the building, sized to what each project needs. The people who plan your project are the same people who build it.

Since 2011

Strategy, content & connected systems

HubSpot Platinum

Solutions Partner

Integration products

Designed, built & supported by Yodelpop

Deep nonprofit and association experience

Nonprofits and associations have been a big part of Yodelpop's work since 2011.

We know donor and member journeys, fundraising and membership systems, complicated constituent records, and what it's like to run all of it with a small team. If that's your world, you won't have to explain the basics.

One example: a research foundation had used Constant Contact for years. As its programs grew, it needed one place to track applicants, researchers and other stakeholders, a way to segment by research area, and a view of how applicants moved through its programs. We set that up in HubSpot so it wouldn't need rebuilding as the foundation grew.

Explore HubSpot implementation for nonprofits and associations · See case studies

Not sure where to start?

Book a 20-minute call and tell us what you're trying to do and what's getting in the way. We'll tell you whether an implementation, an integration, a Diagnostic or something simpler makes sense.

If email is the sticking point, there are two other ways in. The Email Scorecard gives you a score out of 100 in five minutes, and the Email Diagnostic is a two-week review with a plan you keep.

Book a call

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HubSpot Platinum Solutions Partner | Founded 2011

Talk with Yodelpop

Bring us the systems you have and the outcomes you’re trying to reach.

Talk with Yodelpop